Prevedere Unveils ERIN; Microsoft Azure-Based Engine Delivers Future Business Insights

Prevedere, a Connected Partner and an industry insights and analytics company, today announced the launch of its cognitive computing engine, ERIN, to help executives proactively identify future performance problems and seize growth opportunities.   See full article here >>

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APT’s Test & Learn® and Market Basket Analyzer Craft Success at JOANN

Applied Predictive Technologies (APT) announced today that JOANN Stores will license APT’s Test & Learn® for Sites, Test & Learn® for Customers, and Market Basket Analyzer software to make data-driven decisions across the business, including pricing, promotions, marketing, markdowns, and store openings. See full article here >>

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Promotion Optimization Institute Releases 2017 TPx Vendor Panorama and Identifies Best-in-Class Vendors for CPG Companies

The Promotion Optimization Institute (POI), the leading resource for trade marketing and merchandising executives, released its 2017 POI TPx Vendor Panorama, an annual analysis of the trade promotion management/optimization market (TPx) that was developed to help guide consumer goods companies to successfully execute trade promotions at the headquarters level. Nielsen, along with two partners, Periscope and TABS […]

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A new fund uses A.I. to invest in consumer and retail products with the best chance of success

CircleUp Growth Partners closed a $125 million fund to invest in consumer and retail products. To identify the hottest consumer start-ups for potential deals, CircleUp will be using its proprietary machine learning software, called Helio. See the full article here >>

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Synthesis and Mediafly Partner to Provide Next-Level Sales & Marketing Solution for Investment Companies

Chicago companies Synthesis Technology and Mediafly, a Connected Partner,  have partnered to enhance the way the world’s banks and asset managers market and sell investments, providing a new, integrated, end-to-end content automation and sales enablement solution. Read the full article here >>  

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The Vitamin Shoppe Partners with Innovative Product Discovery Platform RangeMe

The Vitamin Shoppe® (NYSE: VSI), an omni-channel, specialty retailer and manufacturer of nutritional products, has introduced RangeMe to its merchandise innovation and sourcing process. The new online consumer packaged goods (CPG) platform provides a streamlined process that will allow The Vitamin Shoppe’s category managers to be introduced to innovative products and brands that accommodate the […]

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Is Your Food Sustainable? The HowGood App Can Tell.

HowGood, a Connected Partner, uses its own research team and data sources, ranging from government agencies to nonprofits, to rate how sustainable a product is. Learn more about their process and new partnerships in the full article. See full article here >>

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Unilever Joins Lazard Executive in Beauty Bakerie Investment

As a result of a conversation first started by a connected partner, CircleUp, Unilever has led a funding round in Beauty Bakerie, a cosmetics maker based in San Diego. They’re joining investors including Lazard Managing Director William Lewis and American Express Chief Executive Officer Kenneth Chenault. Read the full article here >>

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Nicky Jackson RangeMe CEO, Honored with P2Pi Innovation Award

The Path to Purchase Institute, in partnership with the Network of Executive Women (NEW), proudly announced the winners for its 2017 Women of Excellence Awards. Among the award recipients, CPG and retail industry thought-leader and RangeMe founder, Nicky Jackson, was honored by winning in the Innovation category. See full article here >>

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Retail’s Love/Hate Relationship with Consumer Data

Consumers: we all know they’re demanding when it comes to what they want, where they want it, and when. But what if retail companies could actually use global consumer data – encompassing varying tastes and behaviors down to the local level – and combine it with their own sales data to make accurate predictions and […]

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