How to shop without harming people or the planet

Spending money on products and services that match your values can be tricky if you don’t have the time — or inclination — to do huge amounts of research each time you go shopping.  HowGood, a Connected Partner, has already found plenty of evidence that shoppers will make different choices when presented with social and […]

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Looking Forward - Prevedere and Nielsen Report

Looking Forward: The Evolution of Consumer Goods Forecasting

Consumer goods manufacturers and retailers face greater and greater challenges every year. Business leaders in FMCG are constantly asking “What drove growth?” and “Why?”. In an ever changing world, looking at the past can no longer provide insights to the future. Finding increasingly elusive growth requires a holistic view of the drivers of demand. Nielsen […]

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Black Friday, Cyber Monday ‘neck-and-neck’ this season

Thanksgiving day, Black Friday and Cyber Monday are some of the biggest business days for retailers. Market Track, a Connected Partner, and others have some key insights about these days for 2017. See full article here >>    

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Podcast 123: Rory Eakin of CircleUp

The Co-Founder and COO of CircleUp talks about how his company is leveraging data to become the capital provider of choice for the consumer goods industry. Listen to the podcast here >>

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3 Trends Shaping Halloween Shopping

According to weather analytics firm Planalytics, 2016 was the warmest Halloween nationwide since 1974. While balmy temperatures might have been good news for trick-or-treaters, it meant fewer consumers were in the mood for the seasonal items they typically purchase in the weeks leading up to Halloween. Read the full article here >>

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How Winter Weather Impacts Holiday Retail Sales

Understanding, planning for and managing these impacts enables retailers to better fulfill their customers’ needs and ensure the right product is in the right place at the right time. Planalytics has identified the weather factors that most influenced retail sales in Holiday 2016, as well as insights into what businesses can expect over the 2017 Holiday season. […]

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Fred Fox: Don’t Just Blame it on the Weather

Fred Fox is the founder and CEO of Planalytics, a company specializes in business weather intelligence — the study, development and commercialization of weather analytics. Bloomberg interviewed him on why this information is so pivotal to business strategy. Listen to the interview here >>

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Wal-Mart strikes back at Amazon voice-commerce push with Google partnership

Experts argue that it’s still early days for voice commerce, so even if there has been buzz around Alexa and the Echo products, there is room for others. Ryne Misso, Director of Marketing at Market Track, comments on how the new Google and Walmart partnership will impact this space. See full article here >>

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Brick and Mortar Retailers Fight Back

The rise of online-only competitors has left its scars on traditional retailers: six out of ten respondent companies have closed stores in the past three years. But as this Applied Predictive Technologies report reveals, there now exists a playbook of strategies that retailers can use to turn the tables. See full report here >>

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Q&A: HowGood’s CEO on how sustainability sells groceries

HowGood’s “Best,” “Good” and “Great” ratings tags appear on shelves in about 400 grocery stores nationwide — and their use is growing. The company has evaluated more than 250,000 products, ranking them in various sustainability-related categories — including where and how products are sourced, how they are produced, and how the manufacturer’s organization operates. Last month, CEO and […]

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