OVERVIEW

OmniChannel Pricing and Promotion Optimization

Clear Demand helps you optimize all of your pricing strategies by analyzing and managing cross-channel consumer demand and competition. Using the cloud-based platform, you’ll be able to easily develop business strategies, understand pricing recommendations and manage your pricing strategies. With evolved pricing optimization, shoppers will see one retail enterprise, consistently.

With the Connected Partner Program, Nielsen model outputs can be incorporated to provide even better pricing strategies.

Watch the video at
https://www.youtube.com/watch?v=HGhWnIb1nOY

KEY BENEFITS

  • Improve competitive price position while increasing promotional effectiveness at item, category and channel levels
  • Deliver consistent, relevant prices to improve customer experience across enterprise and channels
  • Optimize prices and promotions to maximize profit and revenue for specific customer segments, all without eroding margins

WANT TO LEARN MORE?

Contact your Nielsen Business Partner or email us directly at connectedpartner@nielsen.com.
You can also visit http://sites.nielsen.com/connectedpartner/ or cleardemand.com.

ABOUT THE CONNECTED PARTNER PROGRAM

There are many companies serving FMCG and retail that, like Nielsen, share the same goal: To deliver the most value to our mutual clients. With the explosion of data and new ways to harness it, there are huge advantages to working together to address our clients’ expanding needs. That’s why we created our Connected Partner Program. It brings together like-minded businesses and makes it easy for us to collaborate. By opening up our data and resources we enable our clients and partners to add value by expanding their networks.