OVERVIEW

Empowering Revenue Growth Through Actionable Insights

Periscope® By McKinsey provides you with transparency into big data, actionable insights and new ways of working that drive lasting performance, improvement, and a sustainable 2-7% increase in return on sales (ROS). By combining world-leading intellectual property, prescriptive analytics and cloud based tools with expert support and training you will be able to drives revenue growth, both now and into the future.

With access to Nielsen data, models and digital management platform through the Connected Partner program you can access a suite of solutions that accelerate and sustain commercial transformation for your businesses.

Watch the video at
https://www.youtube.com/watch?v=eDe1GV11LYM&t

KEY BENEFITS

  • 2-5% on topline growth and 15-30% marketing spend reduction
  • 10 -20% increase in trade spend effectiveness
  • 2-4% category growth

WANT TO LEARN MORE?

Contact your Nielsen Business Partner or email us directly at connectedpartner@nielsen.com.
You can also visit http://sites.nielsen.com/connectedpartner/ or periscope-solutions.com.

ABOUT THE CONNECTED PARTNER PROGRAM

There are many companies serving FMCG and retail that, like Nielsen, share the same goal: To deliver the most value to our mutual clients. With the explosion of data and new ways to harness it, there are huge advantages to working together to address our clients’ expanding needs. That’s why we created our Connected Partner Program. It brings together like-minded businesses and makes it easy for us to collaborate. By opening up our data and resources we enable our clients and partners to add value by expanding their networks.