Analytics | Manufacturer - Retailer
Weatherize Your Business
Planalytics provides weather analytics to help your company identify and proactively plan for sales fluctuations created by ongoing weather volatility. The Connected Partner Program enables Planalytics to leverage Nielsen data for product-level analytics by isolating weather conditions that drive consumer purchases and calculating the percent of sales that are directly influenced. Planalytics’ market-by-market insights, which quantify how much demand for products rise or fall as weather conditions change, enable your company to better manage climate-driven opportunities and risks throughout the year.
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There are many companies serving FMCG and retail that, like Nielsen, share the same goal: To deliver the most value to our mutual clients. With the explosion of data and new ways to harness it, there are huge advantages to working together to address our clients’ expanding needs. That’s why we created our Connected Partner Program. It brings together like-minded businesses and makes it easy for us to collaborate. By opening up our data and resources we enable our clients and partners to add value by expanding their networks.