Analytics - Data Provider | Manufacturer - Retailer
Discover true drivers of consumers’ purchase decisions
Marketing, pricing, and promotions influence a consumer’s purchase decision, but what else? External factors such as wages, energy costs, and sentiment can influence as much as 80% of retail and CPG sales. With Prevedere you can accurately identify what truly influences consumer purchase decisions and the effect that will have on your sales in the future. You’ll get a complete picture with the ability to easily analyze internal performance data, syndicated data from Nielsen, and millions of global and regional external data sets, all in real-time.
Through the Connected Partner Program, you can now make smarter, more profitable decisions in an ever-changing economy.
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There are many companies serving FMCG and retail that, like Nielsen, share the same goal: To deliver the most value to our mutual clients. With the explosion of data and new ways to harness it, there are huge advantages to working together to address our clients’ expanding needs. That’s why we created our Connected Partner Program. It brings together like-minded businesses and makes it easy for us to collaborate. By opening up our data and resources we enable our clients and partners to add value by expanding their networks.