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News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.

How Can Data Drive Decision-Making in Corporate Responsibility?

At Nielsen, we’ve been focused on leveraging consumer data to create actionable insights for our clients for almost a hundred years. Our corporate responsibility (CR) program was built on this legacy of using data to drive decision-making. Since 2010, our focus has grown from engaging employees through volunteer programs to monitoring the environmental, social and governance (ESG) issues that matter most to our stakeholders and to our company.

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The Power of Choice: Viewability Partners Added to Nielsen Digital Ad Ratings

We’re excited to announce that Nielsen clients can now choose from viewability partners within Digital Ad Ratings to validate their in-view audience! Our viewability partners, DoubleVerify, Integral Ad Science and Moat, will help our clients create viewable, human, demographic ad measurement that best supports their digital ad campaign goals.

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A World of Impact: Nielsen Global Impact Day

As the five-year anniversary of Nielsen Global Impact Day our annual day of service, has come and gone, Crystal Barnes, vice president of Corporate Social Responsibility at Nielsen, reflects on the year-round passion and dedication of our associates around the world who share a spirit of service and commitment to the well-being of our communities.

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