All Access With Gracenote Sports

Acquired by Nielsen in 2017, Gracenote is largely known as the global leader in music, TV and movie data, powering the program guides and interfaces for the top cable and satellite TV services, as well as the playlist features for the most popular streaming music services on the planet. But, what you might not know is that Gracenote is also a sports data powerhouse.

The Gracenote Sports team captures, curates and distributes in-depth sports data, including live scores, play-by-play stats and results for more than 4,500 leagues and events. All of this information is used by the biggest media companies and major sports organizations to keep fans engaged with their favorite players and teams across the web, mobile and pay TV platforms. This video provides a behind-the-scenes look at the Gracenote Sports data operations in Europe, where every weekend the Gracenote team creates live sports data for more than 700 live football (soccer) matches and other live sports events around the world.

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