Nielsen Makes a Case That Diversity Is a Business Imperative at LEAD Network Event

Earlier this month, Nielsen leaders gathered with delegates from more than 400 companies at the annual LEAD Network event in London to celebrate past achievements in diversity and inclusion, as well as identify work still to be done. Angela Talton, our Chief Diversity Officer, delivered a keynote address making the case that fostering diversity and inclusion is not only useful for reaching workforce representation goals—it helps produce better financial results.

Continue Reading

Nielsen Launches First Veteran Consumer Report at HeroPreneur National Veteran Business Summit

Beyond the Uniform breaks new ground as the first report in our Diverse Intelligence Series on veteran consumers and shows Nielsen’s ability to tell diverse consumer stories of all kinds. The report peels back the layers of U.S. veteran consumers’ lives and behaviors to provide actionable insights for marketers seeking to reach this informed, active and civically engaged consumer group.

Continue Reading

Nielsen Video Series Asks Prominent U.S. Hispanics in Media Why Representation Matters

Nielsen knows that proper representation of the Latinx community is crucial to accurately reflect the community’s influence on mainstream culture. For additional perspective on the topic, we recently asked four accomplished Latinos in media to share their thoughts on why representation matters, that we will be sharing throughout Hispanic Heritage Month.

Continue Reading

Nielsen Engages NYC Latinx Influencers for a Night Dedicated to the Online Lives of U.S. Hispanic Consumers

One week before launching our 2018 Latinx Diverse Intelligence Series consumer report, Descubrimiento Digital: The Online Lives of Latinx Consumers, we brought together New York City’s leading U.S. Hispanic media organizations and influencers for a first look at Latinx consumer trends.

Continue Reading

Nielsen Brings Together Top Media Companies and Community Leaders at Crazy Rich Asians Screening

On the eve of Crazy Rich Asians’ nationwide U.S. release last week, we partnered up with Warner Bros. Pictures and IW Group to host a private screening in New York that brought together media professionals and Asian American leaders. The event celebrated a historic milestone for diversity and representation and sparked dialogue about the future of Hollywood in an increasingly multicultural consumer landscape.

Continue Reading