Scoring With Nielsen Live In Time for World Cup 2018

We’re excited to share that we’ve begun to pilot a new solution that will change how quickly brands can produce the insights they need to drive their business decisions. In time for the FIFA World Cup in Russia, Nielsen Live will deliver real-time data from Nielsen-visited stores to help brands manage their stock appropriately during the matches.

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Nielsen Alumni Make Connections At Consumer 360 Conference

To kick off Nielsen’s annual Consumer 360 conference in Washington, D.C., the Nielsen Alumni Network hosted its fourth-annual reception for former employees that made the trip from their respective boardrooms to the beltway. The reception was attended by close to 40 former Nielsen associates who now represent a wide array of different industry positions and job functions.

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Creating More Effective Communications in a Diverse Media Environment

We recently hosted our first Marketing Effectiveness Event in Brazil for more than 115 clients from fast-moving consumer goods (FMCG) and non-FMCG industries. The event was geared toward sharing perspectives about the current media landscape, assessing the performance of existing campaigns in the market and boosting campaign ROI.

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