The Difference a Day Makes: Thousands Volunteer on Fifth-Annual Nielsen Global Impact Day

On June 2, 2016, more than 23,000 Nielsen associates came together to volunteer for Nielsen Global Impact Day (NGID). This marked our fifth-annual global day of service, and the impact was one of the strongest yet. Volunteers helped with more than 1,400 projects in over 900 community organizations across more than 92 countries where Nielsen operates.

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Changing Attitudes and Awareness About Intellectual Disabilities with Data

 

Since 2014, Nielsen has had a strategic alliance with Special Olympics, and as part, we’re working with the organization to help better understand the impact of its programs and the influence of people with intellectual disabilities by using our data, measurement and analytical capabilities.

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Making the Business Case to Do Well by Doing Good

Corporate social responsibility isn’t a new topic, but it is one that a growing number of consumers around the globe are taking an interest in. And as Carol Gstalder, SVP, Consumer Insights North America Leader, presented during the CECP Summit, consumer brands that demonstrate commitment to sustainability outperform those that don’t.

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Investing in Environmental, Social and Governance Information

 

 

Crystal Barnes, vice president of corporate social responsibility at Nielsen, sat down with Kate Vanek, senior vice president of investor relations/finance at Nielsen, to get her insight into the value of the Nielsen Global Responsibility Report, particularly for investors.

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Understanding Hunger in America: Data Makes a Difference

While hunger in America continues to be an issue, using data is part of our collective efforts to make an impact. In the 2016 Map the Meal Gap, Nielsen partnered with Feeding America to understand not just what hunger looks like at the county level in the U.S., but also to gain a better understanding of the impact of hunger on our communities.

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Measuring What Matters

At Nielsen, we believe we have a responsibility to measure what matters and to answer questions from our stakeholders about our own performance and commitments to making a positive impact on society. We believe that a business needs to care for the markets and communities on which it relies for its business. CEO Mitch Barns shares Nielsen’s efforts in this space.

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Data Helps Nielsen and YMCA “Hop the Gap” in Membership

YMCA Membership Vs. Donor Base

For organizations like the YMCA of the Suncoast – James P. Gills Family Branch in New Port Richey, Fla., meeting the needs of their communities and in turn growing their memberships are key tenants of success. Using data, the team at the YMCA identified areas for recruitment and realized new opportunities with its largest donor bases.

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Nielsen Celebrates International Women’s Day 2016

International Women’s Day was celebrated around the world on Tuesday, March 8. At Nielsen, our associates marked the day with events, panel discussions and online forums celebrating the women who have inspired change in the world, helping those who are still struggling, and remembering those who have served as an inspiration in their lives.

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