Nielsen Releases First Diversity & Inclusion Report

2016 has been an important year for diversity and inclusion at Nielsen, beginning with the appointment of Angela Talton as Nielsen’s Chief Diversity Officer. Today, we released our first Diversity & Inclusion Report, which provides a comprehensive look at the work done to date reflecting Nielsen’s investment in and commitment to global diversity.

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How Can Data Drive Decision-Making in Corporate Responsibility?

At Nielsen, we’ve been focused on leveraging consumer data to create actionable insights for our clients for almost a hundred years. Our corporate responsibility (CR) program was built on this legacy of using data to drive decision-making. Since 2010, our focus has grown from engaging employees through volunteer programs to monitoring the environmental, social and governance (ESG) issues that matter most to our stakeholders and to our company.

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Uncertainty Is The Key To Eroding Consumer Confidence

When consumers know what to expect, and are not feeling uncertain, they can tolerate a lot. Inflation, high or low, matters more or less depending on how far those affected anticipate it and can consequently incorporate it into their expectations about coming price changes, but consumers often react strongly when inflation or deflation is unexpected. Louise Keely uses Nielsen’s global consumer confidence index to illustrate this trend.

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Crossing the Border: Nielsen Quantifies Economic Impact of Mexican Consumers for Rio Grande Valley Area

While country borders sharply define the nationality of the consumers within them, these lines drawn on a map don’t prevent consumer habits, spending and people from moving across them. Recently, Nielsen presented a cross-border study on consumer behavior and media consumption in the Rio Grande Valley.

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