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Tag: Auto Cloud

08/24/2018Corporate, ProductsAuto Cloud, marketing, media

How Nielsen and IPG are Working Together to Improve Automotive Marketing

On the heels of the launch of the Nielsen Auto Cloud fueled by J.D. Power, Arun Kumar, Global Chief Data & Marketing Technology Officer at IPG, sat down with Damian Garbaccio, EVP at Nielsen, to discuss how both companies are working together to improve automotive marketing performance

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