In this episode of On the Record, Gorki De Los Santos, a Director of Communications for U.S. Media, and Stacie de Armas, VP, Strategic Initiatives and Consumer Engagement, sat down to dig a bit deeper on the latest Latinx report to discuss how brands can develop the cultural IQ needed to create products and messaging that resonates with Latinx consumers.Continue Reading
In this edition of On the Record, Mariko Carpenter, VP, Strategic Community Alliances joins Andrew McCaskill, SVP, Global Communications and Multicultural Marketing, to discuss how the connected digital lives of Asian Americans are making them valuable consumers for companies of all sizes and in all industries to reach.Continue Reading
To commemorate Hispanic Heritage Month, we sat down with Monica Gil, SVP and General Manager, Multicultural Growth and Strategy, Nielsen, and Luis Miranda, co-chair of Nielsen’s Hispanic Latino Advisory Council, to discuss our recently released Diversity Intelligence Series Hispanic Consumer Report.
Andrew McCaskill, Nielsen’s senior vice president of communications and advertising, sat down with Crystal Barnes, vice president of corporate social responsibility at Nielsen, to discuss the ongoing value of the Nielsen Global Responsibility Report.
Andrew McCaskill, Nielsen’s senior vice president of global communications sat down with Angela Talton, chief diversity officer at Nielsen, to discuss what diversity and inclusion mean at Nielsen, a company with presence in more than 100 countries.Continue Reading