Demand Fuels Nielsen Consumer Neuroscience Expansion

To satisfy the needs of the rising adoption of consumer neuroscience, Nielsen has enhanced and expanded its consumer neuroscience labs in Boston, Japan, China and Singapore. Our 14 labs around the globe are where our consumer neuroscience studies are conducted, employing our suite of tools with recruited participants. These updates to our labs allow us to further deliver unparalleled consumer insights with high efficiency.

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