NIELSEN RECOGNIZED IN GARTNER’S 2015 MARKET GUIDE FOR TRADE PROMOTION MANAGEMENT AND OPTIMIZATION

When it comes to bringing products to market, retailers and manufacturers have some big challenges to overcome. That’s because in too many instances, they’re spending significantly for promotional efforts that don’t pay off. In many cases, they don’t even break even. That’s where Nielsen can help. In fact, we do more than help. We excel. […]

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Take a Peek: A Look Inside Nielsen’s Newest Buy-Side Offerings

Nielsen’s Consumer 360® is a global event series that brings innovative thought leaders and industry experts who share exclusive insights and help clients develop business solutions that are fueled with punch and ingenuity. These industry trailblazers share their uncommon approaches to cutting-edge solutions and bring to life ideas that illuminate consumer behavior. This year’s event, […]

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